Bratislava's Spider-Man Mural Goes Global with Over 20 Million Views
The Spider-Man mural unveiled by the Bratislava Street Art Festival together with artist DOKE on Kamenné námestie reached over 20 million views in its first five days and was shared by Destin Daniel Cretton, director of Spider-Man: Brand New Day.
BRATISLAVA, July 9, 2026
The Spider-Man mural on Kamenné námestie recorded over 20 million views in its first five days and was shared by Destin Daniel Cretton, director of the upcoming film Spider-Man: Brand New Day.
A gift to the city on Children's Day
We unveiled the artwork on June 1, 2026, International Children's Day, at the entrance to the department store parking lot on Kamenné námestie, on the Rajská street side. The mural was created together with Slovak artist DOKE as part of the official campaign for Spider-Man: Brand New Day, which arrives in cinemas on July 29, 2026.
An international phenomenon within days
Short videos documenting the creation of the mural have recorded more than 13 million views on YouTube and over 7 million on Instagram, and the numbers keep growing. The turning point came when Destin Daniel Cretton shared the video from his own profile. Bratislava street art reached audiences around the world and the local scene connected with one of the biggest pop culture events of the year.
"For fifteen years we have been bringing contemporary urban art to the streets of Bratislava and we believe street art is a great added value for our city. That a mural could reach tens of millions of people around the world within days and get shared by the director of the new Spider-Man film exceeded even our boldest expectations," says Tomáš Lukačka, festival director.
Collaboration with DOKE
DOKE is one of the most followed Slovak creators, with more than 1.4 million subscribers on YouTube. The combination of an experienced street artist and a YouTuber helped bring the artwork to audiences worldwide.
Video: the making of the mural
DOKE's short video captures the creation of the mural from an empty wall to the finished artwork and has over 15 million views on YouTube.
Part of the 15th anniversary programme
The mural belongs to the programme celebrating the festival's 15th anniversary. The milestone thus connects with the moment when urban art from Bratislava became the subject of worldwide attention.
Where to find the mural
The mural is freely accessible on Kamenné námestie, at the entrance to the department store parking lot from Rajská street.